Back after a week’s hiatus, Brecht and Scott review the missed episode from last week, celebrate an epic week with respect to reviews and beer donations, and discuss the value of owning your own mental frameworks and headspace. Perhaps a little abstract of a podcast, but a podcast nonetheless. Stuff: AmazeLaw: CMS for small law […]
Episode 47: Better than Business Cleavage?!?
Long held as the highest converting genre of retargetting ad, Business Cleavage images have finally been displaced from their leadership position in at least one test, and we are here to share the details! In an extremely short episode of Bootstrapped with Kids, Brecht gives updates on his sales page tuning and testing, and Scott […]
Episode 46: Structuring a Sales Letter
Brecht tell us how he is structuring the new candidate sales letter for Distressed Pro, and Scott gives an update on GuitarsZone.com. We cover finding your unique differentiators, rooting your product concept in deep, deep pain. We pull out the Half Baked Ideas bag and Scott talks through this first Rails app Wiki-o-meter. Stuff: How […]
Scaling a Bootstrapped Business Past 1,500 Paying Customers with Ruben Gamez
Call it growth hacking, customer acquisition strategies, or just plain good marketing, Ruben Gamez give us the goods on how he grew Bidsketch from a side project to over 1,500 paying customers. Brecht talks with Ruben about the different techniques he used at different stages of his business, how the strategies evolved, and how he […]
Episode 45: Get Your Gratitude On
It’s time for an update. What that hell are we doing with a podcast called Bootstrapped with Kids when we aren’t bootstrapping anything together? Brecht and Scott let you in on the the current state of affairs of their partnership. Also Brecht shares they key to pulling himself out of a low energy spot. Stuff: […]
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