What if you could choose exactly who signed up for your offering? This is something we really screwed up with CRELister when we were launching it last fall. We thought “Everyone in the Austin market should love us”. And when we launched it, we got nothing. Crickets. 600 outbound emails, 10 phone calls, 1 signup. […]
Episode 64: Go After the 90k+ Businesses that will PAY YOU
Check out this link: https://www.census.gov/econ/smallbus.html Look at that band of companies with 100-500 employees… As a rule of thumb, an average company generates about 100k / employee, at least they did when Scott went to business school in 2002. There are 90 friggin thousand companies in the US with 10M-50M in revenue. These companies can […]
Episode 63: The Power of Scarcity
This is your last chance! Act before its too late! This offer is never coming back! There are so many variations on this theme, and there’s a reason. Scarcity works. In this episode Brecht reveals some crazy results he got on his launch of the Distressed Pro Academy, and how he’s planning to limit access […]
Episode 62: Take Smaller Bites
Your mom always told you to take small bites. “You’re gonna choke, you’re making a mess, it’s impolite…” But you, you insolent little kid, you still shoved your mouth so full of the delicious spaghetti carbonara that you could barely chew without spewing pasta all over the table. “Ha ha”, you thought, “I can do […]
Episode 61: Stress Less
When you’re taking on the world it’s stressful and it can feel like we’re taking on the world every single day when we’re running our own business, maybe raising a family and generally “making it happen”. Stress can feel like it comes from the outside but it doesn’t it comes from how we react to outside circumstances […]
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