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Join Brecht as he chats with Keith Perhac, an entrepreneur who has focused on marketing automation to generate sales and keep customer lifetime values up.
Listen as Keith explains how he began in online business before the dot com bubble, what his first failed business was, how he got into marketing automation, and what strategies allowed him to be successful when working with some big name companies over the years.
Also covered is the 40 hour MVP, how to balance tasks when you have a lot to do, tracking users/potential customer leads, and avoiding over saturation of your product.
Links:
Summit Evergreen – Keith’s Course Product
Segmetrics – Actionable Analytics for Infusionsoft
Brecht Palombo
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Greg says
FYI: your podcast feed is broken. You have it set up to display a maximum of 100 posts, and unfortunately, you have it set to display 100 posts from oldest to newest. So anyone who is subscribed to your podcast now sees that the latest episode is episode 94, which was back in May. To anyone using a podcast app, it looks like your podcast died 5 months ago.
One of my businesses of 8 years is based around WP, so if you need some help fixing it, I’m happy to help.